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Sports fans in 2024 are paying more for subscriptions than ever before and still can't find the games they want to watch. The fragmentation of streaming rights across a dozen competing platforms has created a system that punishes loyalty and rewards confusion. This is the story of how the sports media industry broke something that used to work.
When a 7 PM kickoff in New York means a 4 PM start in Los Angeles, millions of fans are forced to choose between their jobs and their teams. The networks know it, the leagues know it, and nobody's doing a damn thing about it — yet.
Between the NFL, NBA, MLB, NHL, college football, MLS, and a dozen other leagues all fighting for the same slice of the calendar, the traditional broadcast model has been completely overwhelmed. The modern sports fan doesn't have a scheduling conflict — they have a scheduling catastrophe. And the only real solution is always-on, always-available coverage that doesn't force you to choose.